Rajalingam Manickavasan delivered his 27th Social Media Marketing workshop
Rajalingam Manickavasan, a renowned social media consultant / trainer and also the founder of toss digiconsult a social media agency in Chennai conducted the agency’s 27th workshop on Social Media Marketing on 27th of March 2016 at Hotel Courtyard Marriott in Chennai.
Mr.Rajalingam Manickavasan, a social media consultant & trainer/ founder of toss digiconsult said, “There is also a significant gap in demand and supply of digital marketers today. The gap between digital marketing jobs and skills is exactly what we are addressing through our workshops. Our vision is to educate those who want to understand, experience and implement the tools of this trade.”
The workshop covered topics such as why Social Media Marketing should be integrated with the overall IMC Plan and the ways a brand can be promoted on social media were discussed. The importance of business owners having knowledge about what and what not to be used when it comes to Social Media Marketing was stressed in the workshop.
Speaking about the workshop, Rajalingam Manickavasan said “The main idea behind the workshop was to teach the importance of social media marketing in meeting the marketing goals and objectives of a brand, and also to help the brand managers and brand owners make informed decisions about how to incorporate social media marketing in their marketing plan”.
The aim of this workshop was to enable business owners, marketing professionals and students to master Social Media Marketing to promote, build and manage their brands in the ever-growing social media channels. It was attended by CEOs, Entrepreneurs, Small Business Owners, Marketing and Communication professionals and students.
Mr.Rajalingam also added, “This Social Media Marketing workshop is a part of our company’s social media workshop series. The company will be organizing many more such workshops on social media marketing in the future targeting the entrepreneurs, students, professionals of corporate organizations working in marketing, advertising and PR domains.”